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ASIA RESEARCH Magazine
ASIA RESEARCH Magazine
Market Research and Consumer Insights in Asia
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Features ↗︎

Self-Serve & Disruption

THE ANNUAL REVIEW OF THE RESEARCH TECHNOLOGY BUSINESS The pandemic has accelerated the wider adoption of online research globally, but it has also brought about new developments in methods and changes to the supply side of consumer insight. Asia Research interviewed the heads of a […]

Asia Research

Case Studies ↗︎

Critical (of) Race Theory
The majority of parents do not want schools to endorse Critical Race Theory, but actually to challenge it openly. Critical [...]
BVA BDRC
Sustainability in Indonesia – it’s Development Stupid!
BVA BDRC

Technology ↗︎

Concept testing at CES 2022: Assessing the potential of new products among Singaporeans
Since its inception in 1967, the Consumer Electronics Show (CES) has been the premier global event for technology-led brands to [...]
2CV
How AI and predictive insights may provide a window into the future
Toluna

Human Resources ↗︎

Business Wargaming – A New Approach to Agile Decision Making
Companies are struggling to bring together various data sources, information, insights, and stakeholders to make holistic and agile decisions. Business [...]
SKIM
Thriving in 2021 by Being Relevant
Gunnar Jaschik

Comment ↗︎

How AI and predictive insights may provide a window into the future
Businesses are always trying to stay one step ahead of their customers, trying to develop products and services that will [...]
Toluna
Insights in an inflationary environment
SKIM

Methodology / Academic ↗︎

Win the Battle for Market Share: Launching Risk-Free NPDs
Many new products are introduced every year, but only 20% of them succeed. Every brand knows that planning and successfully [...]
EyeSee
Insights in an inflationary environment
SKIM

Economic / Industry ↗︎

What Makes a Research Enterprise in Asia?
Asia Research interviews James Rogers, Managing Director APAC of PureSpectrum to understand what is needed to ‘make’ a research enterprise [...]
Asia Research
Self-Serve & Disruption
Asia Research
Want to keep up to date with all our latest news and information?

News ↗︎

1

PureSpectrum hires solutions focused EVP

Asia Research April 2022
2

Pureprofile expands in Southeast Asia with new partnership

Asia Research April 2022
3

Ipsos India strengthens client servicing with senior hires

Asia Research March 2022

Latest Publication

Asia Research Magazine 1/2022

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Asia Research provides knowledge, information and market intelligence for the market research industry in Asia. Its mission is to promote market research and research best practice in the region through the publication of research articles, industry surveys, market statistics, and company news.

 

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  • News
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