EVERYTHING eSPORTS IN SOUTHEAST ASIA
By Antonio Margaritelli, Beer Khamtonwong, Jonathan Smetherham, Ryan Borja, 2CV
eSports is a growing global industry
COVID-19 is Making Esports Mainstream
The numbers don’t lie – esports has been on the rise for a while now. The industry is valued at close to 1.1 billion dollars today and is expected to grow at an average of 13% through to 2023. While North America, China, and South Korea are the largest esports markets in the world, the […]
eSports Entertainment in Developing Markets
A Study on eSports Audience Habits and Interests The global esports industry, already on a healthy growth trajectory, has witnessed a massive surge in interest among its audience. According to one report, esports had a global audience of 398 million in 2019, which is expected to reach nearly 600 million by 2024. In the first […]
Understanding eSports Viewership in Developed Markets – An Online Study
The incredible growth of esports viewership The esports industry has gained momentum in the past decade with millions of eSports fans worldwide, thanks to a multitude of reasons. The growth in the industry has remarkably accelerated the growth of viewership, making esports one of the more popular forms of entertainment. As per a report by a […]