The Power of the Pull Factor

Asia Research Seminar – April 2018

By Neha Jendal, Client Operations Director, Lightspeed Research

How product innovation, smart communications, and disruptors can help corporations win over new customers

Neha Jindal leads the operations teams for all projects across the Asia-Pacific region. Alongside process and delivery, she is also responsible for driving education and support across new technologies to ensure a smooth experience for clients. She brings over a decade of experience across supplier, agency and most recently the e-commerce sector for a travel and tourism brand leading their in-house consumer insights team.