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Features ↗︎

The New Face of Customer Experience: How to Turn Bad Profits into Good Profits

Imagine what could happen if your existing customers felt misled or had a negative experience related to needless charges on any service or subscription. Bad profits arise from the sale of a product through misleading messaging and unclear pricing strategies – for instance, if you […]

Rajiv Lamba, Neurosensum

Case Studies ↗︎

A Different Kind of Panel

The SME Series from BVA BDRC Interview with Alexia Sichere & Maelle Pochat, founders of the consumer product review site [...]

BVA BDRC Asia

Talking To Generations

BVA BDRC Asia

Technology ↗︎

Mobile Payment in Asia: Challenges and Opportunities

Survey reveals insights into challenges and opportunities for mobile payment in Asian markets. The Mobile Payment industry has demonstrated [...]

Asia Research

Mobile Payment in Asia: Insights on Consumer Preferences

Asia Research

Human Resources ↗︎

Recruitment Review

The start of the year saw the team at Resources Group catch up with key market research agency employers across [...]

Resources Group

The push for flexible working in Asia

Asia Research

Comment ↗︎

Why Researchers Should Be Relativists

I recently got into a (relatively) heated argument over a beer on the topic of income inequality and the psychology [...]

Asia Research

Shape-ing Shopper Experiences

Tapestry Works

Methodology / Academic ↗︎

The Transformation Of Online Insight Communities

Since their inception in 2005, online communities have continually adapted against a landscape of technological, economic, and social change. Today, [...]

Asia Research

The End Of Our Most Cherished Binary Question

Asia Research