ResTech company Cint has formed an alliance with self-serve platform Brainactive that will allow customers across all industries and geographies to run full-scale research projects at speed.
Regardless of the level of expertise in market research or experience with sociology, anyone is now able to conduct professional end-to-end surveys with real consumers from over 130 countries, in a matter of minutes, assisted by conversational and generative AI. Companies generally spend $30,000-40,000 and 6-8 weeks on average per survey to get relevant data by using traditional market research.
Through this partnership, Brainactive.ai and Cint are providing companies that want to be ahead of trends with the latest research technology, accurate data, human intelligence, and AI-powered solutions that allow getting insights from their current and potential buyers in real-time without the need for any intermediary.
Daniel Dunose, CEO of Brainactive.ai, stated: “The future belongs to organizations that adopt transformative technologies. However, asking the right questions that lead to informed business decisions and innovative approaches is equally important. Thanks to this partnership with Cint, we will now be able to cover the entire spectrum of market research needs, and thus provide the right answers in any field of interest by accessing hundreds of millions of real respondents from all over the world”.
Patrycja Reinhart, VP, Account Management – Central Europe, Cint, added: “Comprehensive market research has traditionally been the domain of experts with years of training and experience. By leveraging Cint’s fully automated API, the Brainactive platform will enable customers across all industries and geographies to run full-scale projects at speed with real consumers. This exciting partnership will empower businesses to make more informed decisions.”
