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Toluna welcomes new Director of Digital Services

Colin Wong joins Toluna Asia Pacific as Director of Digital Services, leading the expansion of Toluna’s digital products across the region. Colin specializes in market research technology innovations. Throughout his career, he helped many client side companies and research agencies shape their digital research capabilities and offerings.

Colin has pioneered two of the leading market research conferences in Asia Pacific been Market Research in The Mobile World (MRMW) and Qualitative360 (Qual360). In research Colin had worked across several categories including but not limited to FMCG, Health, Beverages, Technology, Banking and Professional Services. He is focusing on helping clients to streamline research processes, to better engage with their targeted markets, and to gain richer insights by using Toluna’s advanced digital platforms.

Julie Paul, SVP of Toluna Communities & Digital Services, comments, “Colin has an excellent background that will help Toluna to drive revenue within Asia Pacific. He will be instrumental in introducing Toluna’s digital products to this dynamic market.”