Global advertising agency WPP has fully acquired Y&R in Malaysia, Singapore, Thailand and Vietnam, and Wunderman in Taiwan and Thailand.
The acquisition also includes full ownership of Dentsu Sudler & Hennessey in Japan, following a share swap transaction with Dentsu Inc. The company will be rebranded as Sudler.
Southeast Asia is home to many of the world’s most dynamic economies. This transaction marks WPP’s continued commitment to expanding in key growth markets and supporting clients through a strong pan-Asian network offering.
Collectively WPP companies across Asia Pacific generate revenues of almost US$4.8 billion including associates and employ more than 53,000 people.