For the last 5 years, Asia Research has brought you the results of our annual “research-on-research” surveys.
Based on both client & supplier surveys, we provide key insights on the market research industry as it goes through some of its most turbulent times. For 2016, Piers Lee (former President of the Market Research Society of Singapore, and regular writer on the industry) will provide you an overview of research procurement trends, how research agencies are selected, new technology, and the general outlook for the industry.
Presentation by Piers Lee, Managing Director of BDRC Asia.
Presented at Asia Research Breakfast Seminar “Digital Answers” in Singapore on October 13, 2016.
A Linking Asia 21 production brought to you by Asia Research Online and Magazine.
More information: https://www.asia-research.net
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