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Can you tell me outside the box? – SSI
People are creative and often have something to say. We’ve seen this in interviewed modes where the participants speak in their own words as...
Next steps for technology in consumer insight – Asia Research
Based on research conducted by the Asia Research publication, Piers Lee provides an overview of the evolution of survey technology and how this is...
Standing in their shoes – Join the Dots
Our industry faces the challenge of remaining relevant to the mobile-obsessed and time-poor people who we need to take part. This session offers new...
Courting the distracted consumer – Kantar TNS
In a world of constant sensory overload, how can organisations embed themselves in consumer’s memories and create lasting preference? The paper examines the role...
Loyalty is dead. Long live the consumer – Leo Burnett
In an age of consumer empowerment through the internet and the consequent benefit of instant gratification and per- sonalized content, conventional customer loyalty is...
Standing in their shoes – Join the Dots
Our industry faces the challenge of remaining relevant to the increasingly mobile-obsessed and time poor people who we need to take part. This session...
State of the industry address 5 – BDRC Asia/Asia Research
For the last 5 years, Asia Research has brought you the results of our annual “research-on-research” surveys.
Based on both client & supplier surveys, we...
Feeling the gap…. – Tapestry Works
This presentation will share the power of implicit research tools to measure how people feel about categories, brands and employers in terms of both...
In-the-moment vs. post the moment mobile … – SSI
Mobile research will be the way forward in Indonesia, fast and cost effective research in Indonesia, reaching a much wider range of consumers. Mobiles...
The changing face of insight collection – Cint
The collection of Insights is rapidly changing to reflect the pace of modern society demands. Brands cannot afford not to listen to all channels...
