Economic / Industry

Reviews of the research / consumer insight industry, global economic matters, industry overviews with survey elements, etc.

Trends and Predictions for 2017 – Part 3

This week we look at critical HR trends that will impact the Talent industry in 2017 10 HR Trends You Will See In 2017 Forward looking trends that will redefine the role Human Resources https://www.successories.com/blog/2016/09/09/10-hr-trends-you-will-see-in-2017/   The Top Five HR Trends for 2017 (Fast Company) […]

Trends and Predictions for 2017 – Part 2

Top 10 Strategic Technology Trends for 2017 (Gartner) Strategic technology trends that are prime enablers behind digital and algorithmic business opportunities. These trends will have significant disruptive potential over the next five years. https://www.forbes.com/sites/gartnergroup/2016/10/26/gartners-top-10-strategic-technology-trends-for-2017/#73511b2f7044   Top 8 Social Media Trends to Watch in 2017 (Brandwatch) […]

The Asia Research Buyer Survey 2016

In both, Singapore and Indonesia, research markets are stagnating Corporations are concentrating their business on mainstream research agencies – are ‘alternative suppliers’ going out of fashion? There is an increase in the direct engagement of online panel companies in Singapore, though they have yet to […]

Trends and Predictions for 2017 – Part 1

Each year, Asia Research puts together trends and predictions for the new year from the world over. In 2017, we present these trends in 4 instalments. Part 1 is a collation of consumer trends, which may provide some inspiration for the new business year. The […]

MRSM Conference

Themed “Insights O2O”, the MRSM (Marketing Research Society Malaysia) Annual Conference at the end of last year was held at The Eastin, Petaling Jaya. With close to 120 attendees, the conference was attended by a good mix of professionals, online and offline providers, as well […]

Research & Results 2016

The Research & Results trade show had another record year in 2016, with 191 exhibitors from over 20 countries. Held at the Munich MOC Centre in Germany, a total of 3,300 participants visited the exhibition centre over the two days of the show. In addition […]

Yamato-Damashii: Research Guide in Japan

Yamato-damashii (大和魂) is a term used to express the Japanese resolute spirit. The phrase was coined in the Heian period to describe the cultural values that are an important part of Japanese life. In modern Japanese, the term is also used to refer to practical, […]

Esomar: Global Market Research Report

The (traditionally defined) market research community enjoyed another year of growth in net (2.2%) and absolute (3.5%) terms in 2015 according to the Global Market Research report (ESOMAR, 2016). This year’s report takes into account revenues generated by the data analytics sector, adding an estimated […]

Digital answers… why ask questions?

The latest Asia Research Seminar <em>Digital Answers… why ask questions?</em> looked at some of the fundamental issues surrounding data collection, how we ask questions in survey research, and whether we even need to ask questions at all. Testuji Okuuchi from CINT pointed out that online […]

Malaysia: The Insider View

Recently we took the chance to discuss with Datin Kala Sethu her new role as the president of the Market Research Society of Malaysia (MRSM), her view on the research business in Malaysia, and what changes we can expect within the next few years. Asia […]