Regional Insights

Creating Epic Experiences for Parents

Creating Epic Experiences for Parents

Creating Epic Experiences for Parents

Recommendations from other parents are one of the key reasons for international schools getting into the consideration set of parents. Parent surveys, such as those run by BVA BDRC, can inform a school in what areas they are satisfying parents, but what really drives recommendations […]

Esports in Asia

Asia Leads the Way in Esports Growth

Esports in Asia

Esports, or electronic sports, refers to the competitive world of video gaming, which often takes the form of organised tournaments, participated in by professional gamers and viewed by a large audience. During the COVID-19 outbreak, many sports fans have missed live sporting action, and esports […]

Online dating in Asia

Against the odds: The rise of online dating in Asia

Online dating in Asia

The COVID-19 pandemic, with its lockdowns and border closures, has created many a lonely soul. This is perhaps the main reason why online dating has seen a meteoric rise since the coronavirus first hit. But online dating apps are not new, and they are just […]

Does Gender Matter in Start-Up Investing?

As with almost everything, the COVID-19 pandemic is expected to dramatically alter the start-up landscape globally. On the one hand, the massive lay-offs will push some skilled people towards entrepreneurship; on the other hand, start-up funding has been hit hard – for example, Series A+ […]

The Cultural Effect of Lockdown

Duxton Consulting chased three culturally diverse markets to investigate differences in the impact of COVID-19 and the effect of lockdown on attitudes and behaviours. The quantitative online research took place on April 24–29, 2020 in Malaysia, China, and Germany. The results indicated clear differences among […]

Five Kiasu Things to Know When Conducting Research in Singapore

According to the Singlish Dictionary, kiasu means “one who is afraid to lose out to someone else, an over-cautious person” but to Dr Leong Chan-Hoong of the Institute of Policy Studies (Lee Kuan Yew School of Public Policy), being kiasu is a “manifestation” of Singaporeans’ […]

Online Market Research the Japanese Way

Online research comes of age From my start in the industry in the mid-2000s, I have seen online research grow in popularity and acceptance in Japan. Over time, I have seen inherent resistance towards online drop as Japanese companies have come to rely more and […]

The Modern Muslim Opportunity

There are estimated to be around 1.6 billion Muslims in the world, or about 23% of the world’s population. In Asia-Pacific, where around 62% of the world’s Muslims live, nearly 1-in-4 people are Muslim (Pew Research). Islam prescribes many aspects of daily life, so it […]

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