Economic & Industry

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When we think of India’s most powerful consumers, it’s easy to imagine youthful, tech-obsessed urbanites.

By Hakan Yurdakul, CEO & Co-founder, Bolt Insight The market research industry is going through

By Piers Lee, Director, BVA BDRC Asia Customer loyalty research has evolved to recognise that

By Sophie Campbell and Jonathan Smetherham, 2CV We are now well into 2023, and while

By Lester Sualog, Senior Client Development Director Asia, PureSpectrum Everyone has been talking about the

MILO has been ranked as Singapore consumers’ favourite brand, according to the latest brand survey

We haven’t just been dealing with a global pandemic in 2022. Economic uncertainty has come

By GMO Research Fashion always centers on the latest trend. Of late, non-fungible tokens (NFTs)

By SKIM How organisations can turn ‘intent’ to act sustainably into ‘action’ Consumers are becoming

By Toluna In recent years, younger Chinese consumers have demonstrated a love of speciality coffee

By GMO Research Gaming has become an immersive experience for many, thanks to the integration

By Jason Bradbury, Sr Director of Client Service at EyeSee I am a simple individual