At the recent Market Research in the Mobile World (MRMW) event in Singapore, Lumi organised
At the recent Market Research in the Mobile World (MRMW) event in Singapore, Lumi organised
What do brain science and semiotics have in common? Semiotics and cultural studies reveal the
Semiofest, which annually celebrates semiotic thinking, held its second event in May 2013 in Barcelona
BDRC presented a paper that addressed the tricky issue of how brands today should acquire
The effects of the Asian recession are predicted to linger long after this initial hit.
Duxton Consulting presented a paper with a communications focus and went on to win Best
Big data, customer relationship management, customer analytics, and other similar terms are hot topics right
After attending a WARC seminar on marketing effectiveness this morning, I left with a strong
The leading applications of AI include desk research, automated insight generation, brainstorming, and automated transcription.
As we emerge from a highly disruptive year, many brands are still reeling from the
Youth is a life stage and a cohort of immense interest to everyone – to
In today’s crowded online marketplace, we all face the same challenge: how do we attract