Semiofest, which annually celebrates semiotic thinking, held its second event in May 2013 in Barcelona
BDRC presented a paper that addressed the tricky issue of how brands today should acquire
The effects of the Asian recession are predicted to linger long after this initial hit.
Duxton Consulting presented a paper with a communications focus and went on to win Best
Big data, customer relationship management, customer analytics, and other similar terms are hot topics right
After attending a WARC seminar on marketing effectiveness this morning, I left with a strong
The leading applications of AI include desk research, automated insight generation, brainstorming, and automated transcription.
As we emerge from a highly disruptive year, many brands are still reeling from the
Youth is a life stage and a cohort of immense interest to everyone – to
In today’s crowded online marketplace, we all face the same challenge: how do we attract
A consumer’s thoughts, preferences, and desires can be determined through their online search, browse, stream
Online service providers have enjoyed a boom in sales this year. Consumers have either increased